‘We will have to close the studio!’ they said.”īut Liu said that the rating really didn’t matter. “In America, this rating would be a tragedy. office asking what was happening,” Liu said. Well, at least if you paid attention to the ratings users gave the game in the first month of its launch in China in August 2013. Leo Liu is the General Manager of Electronic Arts Mobile, and before that he was working with PopCap China, and he revealed at his talk at GDC 2014 that Chinese people hated Plants Vs. Zombies 2, the companies had to approach the market in a much different way than it did for other markets. ![]() But when EA and PopCap were getting ready to launch Plants Vs. In China, oddly enough, the franchise is even more ever-present with clothes and accessories emblazoned with PvZ characters are very common. ![]() Zombies is an easily-accessible game that’s playable on a variety of devices from your phone to your tablet and even the PC. People across the world love how Plants Vs. ![]() Zombies brand is huge in China, but its rating in the App Store was really low when it launched.
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